Social networks are becoming the new online marketplaces with new research showing why shoppers are looking to Facebook, Instagram and Twitter for their next online purchase. —Marketing Week, March 2016
93% buying decisions of Shoppers are Influenced by Social Media (Facebook, Twitter, Google+)… By 2015, 50% of sales on the Web would be via Social Media —Mashable.com
Power Of Facebook Marketing
If you’re looking for an ideal place to do some online marketing then look no further. The statistics as of 2014 were very encouraging.
Over 1.23 billion users are active on Facebook. That’s more than three times the population of the United States.
Facebook is the one social media that most adults spend their time on. As a business owner, this should mean something to you. It means that there are hundreds, if not thousands, of prospective clients that spend hours on the platform.
You would be remiss to not use this platform to acquire and engage the prospective customers.
Maybe you’re unconvinced of the power of Facebook advertising just because we mentioned the number of users. Understandable.
Maybe you think that “only kids use Facebook” or that businesses aren’t successful at getting new clients and customers at a low, affordable cost through this platform. Gotcha.
So let’s look at a few facts…
- The largest age group that uses Facebook is between 25 and 34 years. Not exactly what you would call kids.
- The fastest growing age group on Facebook is 60 years and above.
- Businesses will have spent $10 billion in Facebook advertising by the end of this year. This amount of money spent on Facebook is four times what it was five years ago.
- Facebook’s ad targeting has improved over the years.
Convinced yet? Clearly there is a massive amount of opportunity for almost any business.
As with all types of marketing, you will need a strategy so that you can optimize your Facebook market.
We would love to speak with you, identify the specific needs of your business, and then give you a marketing strategy that is custom made for your business.
Value to Client: $15,000+
Our Price: $997+
Marketing on social media
Creating a good impression in people begins by you familiarizing yourself with them. This will help you build their trust in your company and your products or services. With the right campaigns, your brand can receive positive engagement… and this can bring a business from the bottom to the top of the charts.
At Kobalt Consulting, we’re dedicated to supercharging your company’s ratings on Facebook (and elsewhere) and helping you build an authoritative, credible, Unbreakable Brand. We will work with you to build positive, engaging social media profiles that enable you to gain a positive reputation among your customers, bond with them, let them get to know you better.
Power lies in social media
The speed at which social media transforms and evolves is hard to keep up with. But it’s well worth keeping up with. And if you want to stay ahead of the competition you NEED to keep up with it. It is the future for all businesses and marketing strategies… that’s because it’s the future of society that we live in today.
As a business, you’re more seen as more trusted, credible and “with it” when you use social media — not just Facebook. This makes your potential customers / clients comfortable with you.
Being a part of social media dialogue
To create buzz and get more customers for your buisness, you must be a part of the online discussions happening every day. People don’t go out on the streets anymore; they get on their phones. And if you don’t know where to find your potential customers, then talk to us, because we do; our tailor-made social media solutions allow you to connect with them.
Marketers do it, so why can’t you? It’s the power of Influence… positively influencing an online audience to make buying decisions.
Our Social Media Marketing experts will formulate and hook you up with a fail-proof business strategy that will make your business both present and a trusted Authority.
Social media isn’t just about having the profiles… you know, the Facebook, Twitter, Instagram, LinkedIn profiles… it’s about having conversations and discussions and exchanging information. It’s about nurturing your business’ online health.
You’ll reap the benefits of regular, consistent posts and conversations on these properties with your potential clients.
We’ll use our zeal and expertise to boost your Authority and Influence, on social media and in your city, several levels up.